Research Presentation to International Society of Franchising (ISOF)

Greg Nathan presented a summary of FRI’s last research to the ISOF conference at Las Vegas attended by franchising academics from around the world. This research into the “psycho-social predictors of franchisee performance” has been conducted with Associate Professor Chris Jackson from the University of Queensland. The project aims to help franchisors improve the efficiency and effectiveness of their franchisee recruitment processes and has involved assessing 800 franchisees from over 30 franchise systems on a range of psychological and performance indicators. The project seeks to further build on work conducted by FRI in this area over the past 12 years and has so far produced some ground breaking findings that will guide the development of our new Franchisee Profiling system. The information from the research is currently being compiled into a White Paper to make the findings accessible to franchisors. Read entire post

Involvement in 2007 IFA Convention in Las Vegas

Greg Nathan teamed up with Jan Muhleman from the USA based marketing firm, re:group, to conduct a full day “Franchise Relations Clinic” for the IFA’s Internationally Certified Franchise Executive program. The session was aimed at teaching some of the essential concepts and skills for building a healthy franchising culture and was attended by 60 franchise executives. 91% of participants evaluated Greg’s presentation at the highest level (“excellent”). Read entire post

Greg Nathan Named As One of “20 to Watch” in USA

The Franchise Times, a respected specialist magazine that monitors the USA franchising scene, has named our Managing Director, Greg Nathan, in this year’s “20 to watch”. To quote the magazine: Read entire post

Franchise Marketing Professionals Forum

We pride ourselves on keeping ahead of international trends and in November 2006 we held an international first — a Forum specifically for franchise marketing professionals that explored how they can more effectively get franchisee buy-in to their marketing programs. It was a great day with 110 franchise marketers and brand managers discussing case studies and sharing practical ideas on what works for them. Greg Nathan and Professor Bill Merriles also presented a research update on trends in measuring franchisee satisfaction with their company’s marketing programs. Read entire post

Presentation to the American Bar Association on “The Psychology of the Franchise Relationship”

Greg Nathan presented a trends paper and two workshops to the American Bar Association’s Franchising Forum in Boston. Participant feedback indicates the workshops and paper made a significant contribution to the Forum. We are grateful to the session moderator, Leslie Smith-Porter, and the many people who chipped in with useful feedback including Bob Peterson, Jeff Johnson and David Holmes. Read entire post

Franchise Leadership Forum

Greg Nathan designed and delivered this half day program for the Franchise Council of Australia’s National Conference. As part of the program a hypothetical scenario involving the change of ownership of a franchisor company was workshopped by the audience and a panel of franchisor CEOs. Read entire post

Keynote Address To 2006 FANZ Conference: “Love Me Love Me Not”

In this keynote presentation to the New Zealand Franchise Association Annual Conference Greg Nathan presented research on what franchisees want from a franchisor and how franchisors are generally being rated in these areas by their franchisees. Read entire post

“The Third Way — Exploring the Paradoxes of Franchise Leadership”

This presentation was delivered to the Western Australia Franchise Council of Australia Conference and highlighted the dilemma that franchise leaders often face in having to accommodate seemingly conflicting priorities. Twelve paradoxes were explored and a “third way” for dealing with each of these way suggested. Read entire post

Live Franchising Drama: “The Dispute”

This is a fun play we have written to educate stakeholders in the franchising sector on some of the more common causes and cures for disputes. It was recently performed live at Franchise Council of Australia breakfast events in Melbourne and NSW. “The Dispute” shows how a series of badly managed franchisee/franchisor interactions evolves into a full blown legal dispute which is ultimately resolved through some skillful mediation. The play is really an educational process which combines audience involvement and facilitated discussion. The Academy Award performances by the cast of franchise executives, consultants and lawyers who performance also added significantly to the impact, fun and learning that was stimulated by the event. Read entire post

IFA Seminar — “Measuring, Building and Maintaining Franchisee Satisfaction”

This was a one hour presentation to the IFA Convention at Palm Springs. Greg Nathan spoke to 250 or so participants. Over 80% rated the session as “excellent” and many stated it was the highlight of the IFA convention for them. Read entire post

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